Encoding has never been a one-size-fits-all undertaking, whether you're scaling your output to requirements set by your client or gauging what your end-users can handle. Your encoding parameters ...

An Apple patent (number 7895045) for bitrate constrained variable bitrate audio encoding has appeared at the US Patent & Trademark Office. A hybrid audio encoding technique incorporates both ABR, or ...

Before I started editing Streaming Media, I wrote for a magazine called EMedia, which covered the optical disc industry. That magazine is long gone, but one of the central points of its coverage ...

I discovered something interesting in the video encoding app Handbrake today. When you encode a video, you can select between several encode options. The most obvious choices are H.264 and H.265. The ...

As UHD, HDR, live sports streaming, immersive audio and even 8K experimentation move into the mainstream, encoding has become a core business strategy. Broadcasters and streaming providers must ...

Netflix has recently announced that they now stream optimized shot-based encoding content for 4K. When I read that news title I though to myself: “Well, that’s great! Sounds good but… what exactly ...