Influencer content shouldn’t be limited to their posting dates ⚠️ That’s where content amplification comes in. Content amplification means taking existing influencer content and promoting it across other marketing channels (with the proper permissions and usage rights). Some common types of content amplification include: • Paid social (e.g. Partnership Ads, Spark Ads, dark ads) • Newsletters • Website features • Landing pages • Out-of-home campaigns Each of these channels and content types serve